May 2013
2 posts
April 2013
3 posts
March 2013
4 posts
Meet Ying Hang "Hannah" Zhang, a Starbucks barista
It was January, 9th 2007 and during her shift Hannah answered to a phone call: an anonymous prankster asked for “4,000 lattes to go, please” but immediately replied, grinning “No, just kidding. Wrong number. Goodbye!”.
It seemed to be one of the usual prank calls made by a fool. Well, it was a fool, but a hungry one: he was Steve Jobs.
Hannah ignored the call she answered was the first real public phone call made from an iPhone in history.
February 2013
2 posts
November 2012
5 posts
Looking for Street Art? There's an app for that!
Street Art London is an app that lists all the work of art scattered through the streets of London. You can find them using the GPS of your mobile, turning the city in a great museum en plein air.
Here is the blog, with interviews of famous artists, and there is the app on Apple Store.
Twine now available in shops
Remember Twine, that little device able to tweet when something particular happens in your environment, which received funding on Kickstarter one year ago? Well, it’s now available in shops!
September 2012
5 posts
Dinah Fried's "Fictitious Dishes"
Dinah Fried is an American designer with a great experience in editorial and graphic design. Here above is one of her projects called “Fictitious Dishes”: a series of perfectly set photographs depicting some famous meals portrayed in literature.
Guess who’s having tea in picture above?
A hint: the cookies are called “Madelaines”.
Nike+ technology soon available for Golfers
On September 4th Nike obtained a patent allowing them to put data-collecting sensors on golf clubs and shoes: this gives golfers the next leading role in customization and monitoring of sports performance, just as Nike did a few years ago with runners.
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Nestlè - "We Will Find You"
Client: Nestlè
Agency: JWT, London - United Kingdom
Reinventing Wonka Gold Tickets campaign by adding some digital era gimmicks. Something similar was done two years ago in Brazil, raising the same question: what about privacy?
Defend the Diaoyu Islands: how to use gaming for propaganda
If you live in China and have access to Candou marketplace you can download a game called “Defend the Diaoyu Islands”. It seems to be a game like Plants vs Zombies, where the player has to defend his fortress against caricatured soldiers. By looking closely at them you will notice they all bear Japanese flags and insignia.
It’s not a coincidence that this summer most prominent argument on foreign affairs news in Far East was the Senkaku-Diaoyu-Tiaoyutai Islands dispute. It seems that someone in China wants to convey nationalist propaganda to young and tech savvy audiences using digital entertainment, like other governments did in the past using comics and movies.
Using videogames to raise awareness on certain issues it’s the mission of Italian studio Molleindustria: they call themselves as makers of “Radical Games Against the Tyranny of entertainment”. Browsing their catalogue you will find games about war, religion, environment and other issues.
The game was pulled out quickly by the Apple Store because it was against Apple Policy, but I don’t know if it is still available somewhere else.
