21 5 / 2012

Absolut Inspire

Augmented Reality will be one of the battlefield of future advertising business:  Iris Gavric & Daniel Otterbein proposed an entry for Future Lions 2012 where AR is mixed with art, to create a new environment where street artist could change the urban landscape according to their ideas.
The project is called Absolut Inspire and it is proposed for Absolut Vodka.

(Source: digitalbuzzblog.com)

20 12 / 2011

Blek Le Rat, pseudonimous of Xavier Prou, is the pioneer of stencil graffiti art. He started his career in 1981 painting rats on Parisian walls. Does he remember you somebody else?

25 11 / 2011

JR – The 2011 TED Prize Winner

More about the project

24 11 / 2011

Copy & More: ambient

Client: Copy Shop

Agency: Scholtz & Friends - Germany